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“What better marketing tool for Amazon Prime than to put a game in the wheelhouse of their consumers, on the busiest shopping day of the year?” he asked. “With so many shoppers eschewing brick-and-mortar stores in favor of shopping from the couch, imagine the marketing heft when commercials can be targeted at stay-at-home shoppers.”...
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“What better marketing tool for Amazon Prime than to put a game in the wheelhouse of their consumers, on the busiest shopping day of the year?” he asked. “With so many shoppers eschewing brick-and-mortar stores in favor of shopping from the couch, imagine the marketing heft when commercials can be targeted at stay-at-home shoppers.”...
NFL Black Friday game on Amazon Prime coming by 2023 ‘at the latest’
Amazon has been pushing to add a game on Black Friday to its Prime Video service that will be picking up “Thursday Night Football” games this fall, at an estimated cost of $70-100 milli…
nypost.com