How much does UCFAA really understand the sports fan? I get the sense the all this new found success in sports isn't getting the UCF Administration attention or is just a part of their thinking process. They (UCF) don't seem to cater to the sport fan at all. They seem to struggle in the areas that promote and market their brand. I think UCF needs to hire someone from a successful P5 program to run this key area. Another sample is the merchandising and creating a great game day experience...there is none. Also there is never any on campus excitement....nothing to get the student body fired up for big games and to get them to attend more games. Just nothing happens.....
