What's at stake for Big 12 football in 2022
I think we're all going to be looking at Big 12 games with more interest this year.
Even though the Big 12’s membership won’t change in 2022, it still feels like the league has a lot to prove to the national media and potential telecast partners. The league needs its best teams to find a way into playoff contention, and the league needs those best teams to be anyone but Oklahoma or Texas.
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The Big 12 also needs strong seasons from its incoming members. Cincinnati almost certainly will not be able to return to the playoffs, but the Big 12 is hoping the Bearcats don’t fall off the map.
Houston and BYU could both be in for big seasons, and that would help the New Big 12’s cred a great deal. Meanwhile, UCF will be looking to bounce back after a season that was good but not up to its standards.
I think we're all going to be looking at Big 12 games with more interest this year.
Even though the Big 12’s membership won’t change in 2022, it still feels like the league has a lot to prove to the national media and potential telecast partners. The league needs its best teams to find a way into playoff contention, and the league needs those best teams to be anyone but Oklahoma or Texas.
....
The Big 12 also needs strong seasons from its incoming members. Cincinnati almost certainly will not be able to return to the playoffs, but the Big 12 is hoping the Bearcats don’t fall off the map.
Houston and BYU could both be in for big seasons, and that would help the New Big 12’s cred a great deal. Meanwhile, UCF will be looking to bounce back after a season that was good but not up to its standards.