A ranked USF definitely helps you. The problem is, if you aren't in a situation where you get a bowl tie-in, the bowls pick on market share. They have to figure out who will have the largest tv audience so they can sell commercial time. UCF simply doesn't have that market share yet.
On a national level we don't but locally they watch and put up good TV numbers. We don't have the national draw as some ahead of us but I don't think we are that different from a TCU or Oklahoma State.