Scrolling through Twitter and noticed that FSU's university account was now using their athletic brand/font for official use. Sure enough it looks like they just did it last month per this article. I think Miami, Auburn and some others have done the same recently too. The contrast in the academic and athletic branding at UCF has always been clunky with the different golds, etc. it's hilarious with the banners they have on Alafaya and University, it looks like two completely different entities
Making a mark: FSU launches new academic logo, reserves Seminole head for sports
FSU's marketing team has been working on the rebranding for over a year, and the new logo was made official July 1.
www.tallahassee.com
