More national eyes are on BYU and Boise St games than any other team on the list of candidates. We don't have to like it, but they are. BYU is a storied program with a national following. Boise has a longer history of playing and beating the "big boys". If we're talking about making a splash and adding known commodities to your football league, then these 2 are top targets. We can look through black and gold colored glasses all we want and keep pointing to our Fiesta Bowl win over Baylor, but Boise did it first years earlier. And they beat Oklahoma, not Baylor.
Does the Big 12 want the Boise market? No. Does the BIg 12 want more eyes on their nationally televised games? Damn right they do. And the truth is, right now, Boise St is a bigger name in football than anyone else on the list besides BYU.
Does the Big 12 want the Boise market? No. Does the BIg 12 want more eyes on their nationally televised games? Damn right they do. And the truth is, right now, Boise St is a bigger name in football than anyone else on the list besides BYU.