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Why a complete sharing economy won't work

There was a company on Shark Tank a while ago pitching some umbrella renting idea. It was dumb.
 
They seem to have learned their lesson:

"Shuping, too, hasn't lost hope. He said he will distribute a couple of million more umbrellas around town by the end of the year. With luck, the outlook will be a little more sunny this time."
 
They seem to have learned their lesson:

"Shuping, too, hasn't lost hope. He said he will distribute a couple of million more umbrellas around town by the end of the year. With luck, the outlook will be a little more sunny this time."
Exactly. Sounds like a couple of million more free umbrellas are about to hit the streets.
 
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