Nike isn't going to hurt from this campaign. It's a great campaign. All of the other shoe stocks are down a much higher percentage this week. In 5 days, Adidas -3.5%, Puma -6.4% Under Armour -1.41%, Nike -0.89%.
Do you think Trump attacks are going to affect Nike Stock? Nope.
Trump attacked Amazon March 29, AMZN is up +35%
Trump attacked Harley Davidson June 26, HOG is up +6.66%
Trump attacked Boeing Dec 6, 2017, BA is up 26%
There's plenty more like this here.
Regarding Colin, he started a conversation about an important topic that needs to be addressed with police brutality to African Americans. Is he perfect? No, but very few people are. If you find yourself more outraged that he wears a Castro shirt or pig socks or the fact that he followed the advice of a Veteran to kneel during the anthem than the issue he's protesting (cops killing unarmed people of color), you're an immoral idiot.